Performance Marketing (17)
In the last few days, reports from Google Ads users have been piling up, where a very large number of previously invisible search ..
As an entrepreneur, time is usually strictly clocked. Therefore, it can of course make sense not to always have to carry out indiv..
Heyflow, request form, perspective, smashleads - how to increase the conversion rate of your website with interactive clickflows
Anyone who closely follows the development of modern landing pages will have noticed a trend: configurators, quizzes or similar in..
Video campaigns are a popular way to generate brand awareness. With Google Ads, you can easily place your own videos as ads on You..
The online marketing group (OVK) of the Federal Association of the Digital Economy (BVDW) forecasts growth in net sales from digit..
As reported the day before yesterday in Performance Marketing News (KW38), on September 2nd, Google massively restricted the trans..
As reported yesterday in Performance Marketing News (KW38), the SEA world is in turmoil after Google severely restricted the repor..
Last week, Google surprisingly announced that the report on search terms in Google Ads will now only show terms that are frequentl..
Google Ads newest addition, Performance Max campaigns, takes a company's digital marketing to a new level and lays the foundation ..
Everyone is talking about, they can be consumed "on demand" and are not tied to broadcasting times: Podcasts. In this article, we..
In marketing, there are many different methods, tools and channels that companies can use to achieve their goals such as increasin..
What does baking powder have to do with a business area that can be found in almost every company today? Sounds like the beginnin..
People are not made to go through the world alone. We are looking for a helping hand and relationships that help shape our lives. ..
In the first part of our series on relationship marketing, we looked at how important relationships are for people. This is not ju..
306.4 billion and 4200% - two numbers so absurdly high they sound made up? Seems like it, but in 2020, 306.4 billion emails were s..
Marketing - a colorful bouquet of possibilities for the promotion, design, placement and distribution of products and services. On..
The importance of videos for marketing and social media has increased significantly in recent years and, at the latest since the b..